Business Ethics of Kfc - 6869 Words

BUSINESS ETHICS 2011 Report Sunderland Business School Undergraduate Programs Name: Lanny Chew Jun Kheong Identification Number: 880328-52-5707 Student ID: 109129662/1 Tel. Number: 016-8515159 E-mail: lannicjk@hotmail.com Study Centre: SEGi College Sarawak Module: Business Ethics Code: UGB210 Module Tutor: Ms. Adeline Academic Year: 2011 EXECUTIVE SUMMARY This report was produced as an audit report providing a ‘snapshot’ of KFC’s business ethics. First, the author started with the ethical dilemma of KFC which include poor quality products, animal abuse and poor working conditions. Identification of ethical dilemmas is important where people can know about the ugly truths that KFC was practicing. The report is followed with a discussion†¦show more content†¦Examples are UK, China, Thailand, Malaysia, Kuwait, Spain and Barbados, Puerto Rico, Pakistan and many more. KFC started with Colonel Harland Sanders who grew up to become a personage the world known as Colonel Sanders throughout the years, discovered his penchant for cooking when he was only 9 years old. KFC is now regarded as the most chicken restaurant chain providing a special mouth watering taste fried chicken that cannot be replaced with chickens natural juices sealed-in; leaving KFC with pride as a fast-food restaurant that provide customers with a selection of home-styled side dishes and desserts such as coleslaw and ice-creams to make a wholesome, complete and satisfying meal despite only serving great tasting chicken (http://www.kfc.com). (Refer to Appendix I). 2.0 ETHICAL DILEMMAS According to Lee Flamand (eHow, 2011), â€Å"an ethical dilemma is a situation wherein moral precepts or ethical obligations conflict in such a way that any possible resolution to the dilemma is morally intolerable. In other words, an ethical dilemma is any situation in which guiding moral principles cannot determine which course of action is right or wrong.† (http://www.eHow.com) The competition between fast food restaurants is increasing where KFC have to come out withShow MoreRelatedBusiness Ethics Kfc3137 Words   |  13 Pagesthe ethical decision to development their business on the right way because it’s a behavior of company showing to the publics and also responsible to social or public. The decision of company might be influence the company and public if they are taking the unethical idea to run for business. Therefore, the decision makers have to consider the benefits of company and to avoid the bad influence for public before make any decision. Kentucky Fried Chicken (KFC) is a well known fast food brand in the world;Read MoreCase Study 1 - Kfc in India1152 Words   |  5 PagesCase Study 1 KFC in India – Ethical Issues 1. Since its entry into India in 1995, KFC has been facing protests by cultural and economic activists and farmers. What are the reasons for these protests and do you think these reasons are justified? Explain. No tolerance for ‘cruel multinationals’ was the main reason for the protests made by cultural and economic activists and farmers. Due to the economic liberalization policy of the Indian government during the early 1900’s, foreign fast food companiesRead MoreUtilitarianism Theory And Rights Theory968 Words   |  4 Pagesthe KFC. Utilitarianism give means maximize overall happiness. The theory of utilitarianism was connected as KFC. KFC is fruitful to yield the most extreme satisfaction of 12 million clients where as just 750,000 individuals from PETA are challenging against KFC chicken arrangement. In spite of the fact that KFC has yield the most extreme number of bliss, it neglected to conform to the utilitarian moral theory because of the uncalled for and out of line. Individuals are miserable with KFC becauseRead MoreKfc Kentucky Fried Chicken932 Words   |  4 PagesKFC is a multinational fast food chain company that has successfully established itself in the Latin American market. It has a long history, going back to where Colonel Harland Sanders created its distinct recipes. The KFC brand is well known in Latin America, which makes it a powerful marketing tool to use against competitors, but presently, is not conducting business in two countries of South America such as Paraguay and Uruguay. Currently, KFC is under massive attacks from animal organizationsRead MoreA Campaign Against Kfc961 Words   |  4 Pages1) I personally do not support KFC Corporation or People for the Ethical Treatment of Animals in this controversy. This is because I myself am not a fan of meat and do not like the taste personally, but I also do not think it is all right by any means with what they do to the animals. I believe that they are completely abusing these animals so carelessly and it is extreme animal cruelty. I feel like a majority of other people would say it is perfectly fine though. This is because many people do likeRead MoreBribery and Corruption1492 Words   |  6 Pagesexistence of bribery and unethical behavior is rampant in the world market and may not change overnight. The question of bribery has been distilled in business literature as a question of ethics. In this situation at the airport with the customs officer, it is important to distinguish between business ethics and personal ethics. In a business ethics situation, the Foreign Corruption Practices Act would prohibit offering any bribe to the custom office – for example to free a shipment of goods thatRead MoreKFC China and its Marketing1525 Words   |  7 Pagesï » ¿Case Study 2 Introduction KFC China is a quick service restaurant that’s has dominated the local fast-food market. Marketing has significantly contributed to its success. This report covers KFC-China’s current localized marketing strategy consisting of product, promotion price and placement strategies. It will also discuss the potential issues that may affect business operations in the near future, these include; increasing costs, emerging seniors market, economic slowdown and supplier issuesRead MoreAnalysis Kentucky Fried Chickens Cross-Cultural Marketing Strategies1273 Words   |  6 PagesFried Chicken (KFC) has made great success in China doubtlessly, after entering the Chinese market in 1986. As cultural identity has components related to vocation, class, geography, philosophy, language, and the social aspects of biology, this essay describes how KFC takes components philosophy and geography as cultural identity into account in marketing its products and services to consumers, with exampl e explanations. Philosophy with Advertising Strategy and restaurant Layout of KFC JamesonRead MoreBusiness Ethics Case Study1478 Words   |  6 Pagesï » ¿Business Ethics Case Study #1 Starbucks Starbucks is a business that has been around since 1971 serving a various amount of coffee for people all around the United States. This business started in the city of Seattle with getting port of coffee from around the world. Today they are international business getting in approximately $11 billion dollars a year. With this being said Starbucks is a very high pace, high traffic environment with all the stores giving a home feel to them so when you orderRead MoreKfc Marketing Plan Essay1816 Words   |  8 Pagespreferences of KFC revealed that healthy eating, animal welfare and ethics are three of the most consumer’ desires KFC are facing today. The issue of animal welfare has intrigued KFC as the People for Treatment of Animals (PETA) in 2008 claimed KFC suppliers exercised unethical treatment for the chickens in their farms. This group believed that KFC suppliers should improve the living conditions of the chicken and address ethical issues in raising them in the far m are needed (KFC Menu, 2010). In

A Study in Portraits †Da Vinci and Van Gogh - 1434 Words

A Study in Portraits – da Vinci and Van Gogh Two of the greatest artists of all time would have to be Leonardo da Vinci (1452 – 1519) and Vincent Van Gogh (1853 – 1890). Da Vinci was an artistic genius, as well as an ingenious inventor and scientist, while Van Gogh was an artistic savant whose mental instability cut short a career of wonder and enlightenment. Both artists presented works that made people look both outside at the artwork itself as well as inside the individual viewer in order to interpret the work. Ultimately, it was their work in the style of portraiture that we can link the two artists. Da Vinci was one of the first artists of the Renaissance to use the three-quarter view as a pose for his subjects. This†¦show more content†¦Another noticeable feature of the Mona Lisa would have to be her infamous smile. This is a smile that has been memorialized in literature and song for the past 500 years. The thought behind this smile has been one of antiquity’s favorite discussions, with opinions ranging from the state of her mind to whether the smile is really even hers. Da Vinci himself may have had some fun with this as he wrote in his Treatise on Painting that the painter is so influenced by his own character that â€Å"it guides the painter’s arm and makes him reproduce himself† (Ripley, 44). Looking at both of these paintings, I am overwhelmed with the depths of emotions that you can see within these two works. In the Mona Lisa, there is the air of mystery that surrounds the woman. Who is she? Is she the wife of a patron? Or perhaps she is a self-portrait of da Vinci himself? No one knows the true answer although biographer Giorgio Vasari surmised that she was the Madam Lisa Giocondo, the wife of a wealthy Florentine silk merchant (Treasures of the World – Mona Lisa). Either way, this air of mystery that surrounds her enhances the beauty of the work of art that da Vinci created. In contrast, Van Gogh’s Self-Portrait shows the artist in his element. By the usage of color, you can imagine that Van Gogh was still recovering from the ill effects of his sickness by both the whitish pale of his skin as well as the green hints thatShow MoreRelatedIntramuros4927 Words   |  20 Pagesmid-17th century. In Italy artists like  Paolo Uccello,  Fra Angelico,  Masaccio,  Piero della Francesca,  Andrea Mantegna,  Filippo Lippi,  Giorgione,  Tintoretto,  Sandro Botticelli,  Leonardo da Vinci,  Michelangelo Buonarroti,  Raphael,  Giovanni Bellini, and  Titian  took painting to a higher level through the use of  perspective, the study of  human anatomy  and proportion, and through their development of an unprecedented refinement in drawing and painting techniques. Renaissance painting reflects the revolution ofRead MoreCorrect Answer3886 Words   |  16 Pages-------------------------------------------------------------------------------- . Course Mail . My Grades . -------------------------------------------------------------------------------- . Instructions Question 1 .0 out of 1 points Vincent van Gogh committed suicide by bleeding to death after slicing off his left ear. Answer Selected Answer: True Correct Answer: False . Question 2 .0 out of 1 points To keep Church officials happy, Veronese decided to repaint his entire artwork

Effects of Technology on Relationships - 1922 Words

Yana Feldman Professor Ebersole Analytical Reading and Writing 0802 November 2, 2010 Advances in Communication and Intimate Relationships Instant digital and online communication of the modern world influences love and courtship in relationships. The generations of today allow their interpersonal relationships to be formed and shaped according to the technology that is offered. This is one of the many important matters that are influenced by technology. Technology is manipulating the world with positive and negative effects; it causes scientific advancement, it affects the economy, and importantly, it changes communication between people. This change can be seen in intimate relationships. To see how communication technology has changed†¦show more content†¦Modern communication capabilities cannot even be compared to the communication 200 years ago; so much has changed. Intimacy and loving relationships have always had certain steps and stages along the way. Dating and marriage are often regarded as popular topics of discussion. One can picture ladies gossip ing and journalists commenting on what women should do, on what men should do, or how both parties should act in certain situations. However, love and intimacy are also sometimes observed in a more general and objective sense. The relationships of today can be compared with each other as well as compared to equal relationship settings of the past. Early developing intimate relationships today is a very open and general topic as compared to what it once used to be. â€Å"Courtship no longer occupies a vital place in American culture. The term itself seems quaint and outdated† (Cere 4). Some researchers believe that the traditions of courtship eroded in the 20th century. They also believe that courtship’s end caused the destabilizing of marriage in recent years (Cere 4). Research shows that a device such as a cell phone and the text messaging that it offers substitutes face-to-face communication and is killing relationships. This is vital in an early developing rela tionship because communication in this stage can either cause the progress or downfall of the whole relationship. Interestingly,Show MoreRelatedEffects Of Technology On Family Relationships954 Words   |  4 PagesInfluence of technology on family relations Technology has dramatically affected the way family members relate with one another. Several years ago family members lived for each other and had a lot of affection for each other from the way they communicated to the way they carried out their activities together. In the modern era technology has influenced the nature and direction of flow of information in the family (Correa 123). The use of human and non-human characters affects the nature of the relationshipRead MoreNegative Effects Of Technology On Human Relationships1040 Words   |  5 Pagessociety got to the point to where the physical human connection is a thing of the past? Is there a new wave coming in allowing relationships to be built via technology? â€Å"In the next decade, we may see more adults who know just the right emoji for a situation, but not the right facial expression† (Twenge). The concern that both Turkle and Twenge have raised is true, technology, specifically social media, is destroying the phys ical human connection. It is now raising awareness how much people are losingRead MoreWhat are the Effects of Modern Technology on Relationships? Essay1448 Words   |  6 Pages(1910) maintains that personal communication has evolved over the years. He argues that technology and social changes have advanced from the period of letter writing to house phone usage, which became popular in the beginning of the 20th century. From the time of letter writing to the current century, technology has evolved to e-communication and cell phone usage. By analyzing the effects that modern technology has had on functionality, time efficiency, and a shear ease on communication, we developRead MoreEffects of Technology on Social Relationships Essay1778 Words   |  8 Pageswill only increase. With the creation of new technology portions of life have become easier. Technology has changed the way we go through life. It’s made talking to people easier, as well as keeping up with the lives of ot hers. However, the effects have affected the aspects of our lives that don’t include technology. There are some people that feel technology use has helped to improve our society, and in many ways it has. The improvement of the technology over the last few years is astonishing. ThereRead MoreCause/Effect How Technology Influences Personal Relationships1095 Words   |  5 Pagesimpacts of digital technology on society. Technology has been evolving for hundreds of years. As it has become more advanced, the more it has taken a hold of the community. Digital technology is universal and there is no way to avoid it, but people need to start using it more responsibly. Everything gets taken for granted now that there are so many technological sources. Although there are a moderate amount of positive effects, the negative aspects outweigh them substantially. Technology use affects theRead MoreNew Evolving Technology And Its Effects On Relationships Or Connections Within The Family940 Words   |  4 Pagescentury, technology has begun to incorporate itself into our society. We have begu n to see appliances, such as televisions, cell phones, computers and other influential devices, being integrated into our homes and family structures. The inner workings of our family life have changed, and a great deal of those changes revolve around the rise of technology. My Theoretical Perspectives Paper will be revolved around how families use this new evolving technology, and its effects on relationships or connectionsRead More New Wave of Internet Technology and the Effects on off-line Relationships3406 Words   |  14 Pages Abstract There is a new place for exploration in regards to relationships; traditionally we meet people on the street, at bars or by other friends. However, since the vast expansion of Internet users, there have risen new ways of interacting and communicating with others. There are places on line that are specifically made to meet people in different context and environments. Some of these areas include instant message engines, chat rooms, and different other Internet based companies, which provideRead MoreThe Impact Of Technology On Human Relationships1107 Words   |  5 Pages Most people would agree that it is nearly impossible to avoid technology use in their daily routines. Technology is often described as an â€Å"electronic drug† by people such as Alex Lickerman M.D. and many others who notice and even engage in the epidemic that is affecting millions. Because the electronic world demands attention from the physical world, there are effects that are to be expected. The ever-p resent electronic word, that demands everyone’s attention, is playing a role in how life inRead MoreThe Effects On Relationships From Social Media1171 Words   |  5 PagesKayla Joseph Rebecca Mitchell English 603-HSZ-VA May 9, 2017 The Effects on Relationships from Social Media Social media is incorporated in our everyday lives. It is used mostly to stay connected with friends, family and the media world in general, but sometimes, it is used in different ways in such it can have an effect on relationships. The issue about social media and relationships is that it can cause a lot of issues such as disloyalty, trust issues, etc. It is much easier to cheat on your partnerRead MoreImpact Of Technology On Society s Social Life1409 Words   |  6 Pagesoccasions this so-called technology. Although it is true that the use of this technology on many occasions it helps many people to be in contact with those who are far away. Social platforms like Facebook and tweeter among others bring advantages for people, but at the same time have a negative effect on their behavior. The way they respond to interpersonal relationships and the outcomes that may come from them. For instance, the research about the effects that technology has on social lives, the

Management Accounting Reporting & Analysis

Question: Discuss about the Management Accounting for Reporting Analysis. Answer: Business Description Starbucks is a pioneer roaster, marketer, as well as retailer of coffee specialist in the world and operates in more than 68 countries. High quality of roasted coffee is purchased and even handcrafted coffee, other beverages. The company sells many variety of coffee; tea products and the trademark are licensed. The flagship store consists of Starbucks Coffee brand and various other goods and services are also sold under various brands such as Teevana, Evolution fresh, Ethos, etc. The main aim is to provide stability to the brand and make it one of the respected in the world (Starbucks, 2016). The traditional store model concept is being used by the company to cement its place in the market. Mission The mission statement of Starbucks reflects what the company strives to attain in the future. The mission statement indicates that customers can gain advantage from the company. The mission statement is to inspire, as well as nurture the spirit of human that is one person, one cup and a neighborhood at one particular time. (Starbucks, 2016) Vision The Vision statement projects what the company can achieve in the near future. The vision statements of the company are to develop Starbucks as a pioneer of the finest coffee in the world by maintaining strong principles (Starbucks, 2016). Organizational structure The organizational structure of Starbucks Coffee Company adjusts according to the business needs in order to support the company in achieving success. With the help of this structure, the company can expand its business worldwide. Features of Starbucks Coffees Organizational Structure The organizational structure of Starbucks Coffee Company is matrix in nature that is, it contains a set of conditions that enables the company to grow and develop systematically. It is an admixture of various hybrid attributes from the primary organizational structures. The main features of this organizational structure are: Geographic Divisions The organizational structure of Starbucks Coffee Company involves geographic divisions and in relation to the present scenario, there are three regional divisions of the company in the international market. The first division consists of Asia-Pacific and China, the second division involves America while the third division comprises Russia, Africa, Europe and Middle-East. Also, in association with the US markets, the company has further geographic divisions that include South East, Western, North East and North West. There is a senior vice-president for each of these geographic divisions and in this way, every manager of the Starbucks Company is bound to report to two superiors that is the Geographic Head as well as the Functional Head. The Geographic Head involves the President of U.S Operations while the Functional Head involves the Corporate Human Resource Manager. Because of these features of the organizational structure, the company gains a lot of advantages as it gets closer man agerial support for every geographic need (McShane Mary, 2010). Even each of the divisions is governed by highly flexible superiors that are very much capable in shaping the policies and procedures of the company according to the market conditions. Product-Based Divisions Starbucks also pursues product-based divisions in its organizational structure that are very beneficial in addressing the product lines of the company. For instance, Starbucks has a product division of coffee and other related products, its another division comprise of products like mugs etc while its another division is for baked goods. With the help of product-based divisions, Starbucks has been able to focus on its specific product lines and it has developed innovative methods of developing the products so that it can bring more enhancements in the profits of the business. Functional Structure The feature of functional structure of Starbucks Coffee Company implies grouping on the basis of functions of business. Starbucks has a marketing department, finance department and a HR department respectively. These departments functions more effectively at the superior level of the organizational structure of the company like the corporate headquarters. It can be observed that this feature is closely linked with the hierarchy of the organizational structure of the company. For instance, when the strategies and policies are framed by the Corporate HR department, it is bound to be applicable in every cafs of the company and with the support of functional structure; the top-to-bottom levels of the company can be monitored and controlled with the Chief Executive Officer at the top (Starbucks, 2016). Teams Teams are required in every companies and not just Starbucks Coffee Company as with the help of teams, much of the time can be saved and more effective services can be provided. However, teams are most efficient in the subordinate levels of Starbucks, especially in the cafs. Teams help to deliver speedy and effective goods and services to the customers and providing efficiency in the services can in turn bring several advantages for the company. Goals and objectives Strengths Properly located shops with portfolio of products that cater to the customer needs. Striving to attain vision and mission through strong marketing like website uniqueness and facebook pages. Facilities like in house wifi makes it more attractive Weakness The manner of adaption is weak and unique feature is missing at each store making. Attainment of goals becomes difficult as no unique feature in each store. Opportunities Expansion as people is becoming health conscious. Strong environmental concerns project a better future. Threats Population are aging Economic crisis External Environment (PESTEL) Political Coffee beans are mostly grown in developing countries. The work condition, inclusion of child labor makes it questionable. Moreover, taxes and tariffs comes into picture Economic Consumers are concerned regarding the money they spend. Personal debt and high unemployment throws a big question. Social People spend money on coffee not because they want to drink coffee but to relax and enjoy Technological Coffee machines of cheaper range are available for home purpose Environment This industry needs to take care of the ways, the beans are produced, the design, the preparation and the sale of the products. Legal The safety regulations off the product, the increment in the employment regulation, etc. Operations Design of Goods and Services Starbucks gives due importance on the superior quality and design of its goods and services. This superior or premium character of the goods and services is closely associated with the high pricing strategy and extensive differentiation general strategy of the company. In the designing of Starbucks products like the Starbucks Mugs, other manufacturing firms are also involved (Kerin, 2012). With an effective design and quality of goods and services, Starbucks aims to enhance its goodwill in the international markets. Quality Management Starbucks also ensures in a quality management by providing a premium quality of goods and services. For example, the coffee beans used in the making of coffee is carefully selected by the company from only those farmers who are able to comply with the quality standards of the company. Even the purchasing of coffee is done specifically from those farmers that are certified under the CAF program that is Coffee and Farmer Equity Program of Starbucks. The company implements this superior quality management so that it can align with the superior brand image of the company and this can be possible through a friendly environment and a servant leadership. Location Strategy The location strategy of Starbucks mainly focuses on the urban center that is the upper class and high middle class populations. This is the reason why most of the cafs of Starbucks are located in heavily populated areas. On occasions, the company congregates its cafs in the same geographic region in order to throw away its competitors and gain the market share. This decision of the company sheds light on the fact that there are customers who are willing to pay a heavy price for the companys products (Koichi, 2014). Process and Capacity Design The efficiency of process and capacity also plays a major role in determining the success of Starbucks. These processes are not only efficient but they are designed in such a way so that it can optimize the capacity design to meet the variations in demand. For instance, the processes of the cafs are designed in such a way so that the personnels can adjust with the increasing demand in the peak hours. This proves that Starbucks purposes to enhance its cost-effectiveness through its processes and capacity design. Layout Design and Strategy The layout and design strategy of the company supports a friendly environment in order to align it with the organizational cultures. The layout strategy of the company does not focus on the maximum utilization of seats as it aims in premium experience of customers. This shows that in the area of operations management, Starbucks aims to choose customer experience over space utilization (Kotler, 2012). Sales and Marketing It is seen that the products of Starbucks are highly priced due to the superior quality and service provided by the company. It can also be assumed that due to the enhanced brand name of the company, they have increased the prices. With due course of time, the company has been successful in maintaining its superior quality and by charging higher prices for the same. The company offers unlimited refills for the coffee that is costlier than the other strategies of other companies but because of the high quality, this service is never neglected by customers. It even implemented value strategies that focus on creating coffee which is not expensive and can also attract customers easily (Kotler, 2012). It introduced breakfast pairings that was not very costly and it accommodated a delicious breakfast with a brewed coffee. Pricing The prices are set according to the quality and ambiance provided by the company to its customers. The prices vary from different products like hot coffee, double-shot drink, brewed coffee etc. There are several choices for the customers and the prices are different for all of them. Even the commercials are done on the basis of the popularity of the product and its level of customer satisfaction. This ensures the customers about the proper pricing of the products and thus according to the brand image of the company and its quality, the pricing strategy is well-established (Gordon, 2011). It can be observed that the pricing strategy of the company has enabled it to hold a firm position in the market and survive competition with all the competitors. It is one of the essential components of market mix and is followed with the policies and strategies of the rival firms. Because of this strategy, significant developments can be made in the goods and services of the company that has made the company boast for their standards and achieve success globally. Placement The penetration and scope of products can be determined by the efficiency in product placement strategies as it is a very important factor for contributing success of a business. In association with Starbucks Coffee Company, it can be seen that it has employed several promotional activities in order to reach a wide range of customers and build a brand image in the market. Placement of products is important because it helps in placing the products to their end users by promoting the same. But for this purpose, the company has followed some rules like it has invested a huge amount of money in the new ventures in order to cater to the requirements of customers in important locations so that they can enjoy the products. The company has also engraved its logo on its merchandise so that customers can get a good notice of the authenticity of the products. Even the products are steeled and licensed in order to make it free from any problems and hence keeping them safe. One of the key methods of placing strategies also includes a good ambiance facility to the customers. In relation to Starbucks, the company has itself provided a well-structured ambiance facility with good furniture in the coffee shops in order to gain more customers. It has even provided free Wi-Fi facilities along with children corners to attract and retain more customers. For an efficient placement, the company has managed to place several boards that show the suppliers of Starbucks together with other boards that shows the suppliers of coffee beans (Boston.com, 2015). Outlets are available in high street areas where lots of people can be seen so that it leads to an effective promotion that can attract more customers. As discussed earlier, the accommodation of cafs at heavily populated areas makes it easy for the customers to trace the product and enjoy the beverages indeed. Thus, it can be considered that product placement is a very dynamic strategy that helps in attracting more customers. Starbucks is thus using these strategies to gain customers by accommodating itself in densely populated areas etc. It is also found in locations where people like to hear music and it is observed that the outlets of the company are being tested with the names of the streets where they are located. In other words, the company is striving to localize its stores with the name of the streets that is there will be no engraved logo of the company on its products and instead the products will accommodate a particular street address that will be used as the brand name. Thus it can be viewed that placement mix plays a very important role in attracting several new customers in the market and thus supporting the companies to hold a firm position in the market. Starbucks has been benefitted by this strategy as it has maintained its brand image in the market by driving out other bigger competitors from the market. This has also generated a cut throat competition between many rivals such as Costa (Boston.com, 2015). Leadership, Culture and Human resources The organizational culture of Starbucks has various features that are unique. Such a combination enables to drive the business. The organizational culture is defined as a culture of belonging, inclusion, as well as diversity. In the overall organization employees are provided the initial preference, driven-approach of the link, collaboration, as well as communication, etc. Starbucks has a servant leadership approach that stresses on the organizational culture. This provides employees-first approach. Moreover, it even promotes healthy relationship. When it comes to Starbucks, the main stress is to create uplifting moments in the applicant lives and partners. The leadership is seen in the activity of HR as they are not only involved in uplifting moments but also entrusted with the task of finding right talent. Every decision on the leadership aspect is filtered through the concept of humanity (Levine Prietula, 2013). The management system dwells on the concept of teach management that helps in availing opportunities and refreshing the ability. Moreover, leadership has also established voluntary track of skills mastery that is tagged as Coffee Master and Coffee Ambassador program. References Albrecht, W., Stice, E. and Stice, J 2011, Financial accounting. Mason, OH: Thomson/South-Western. Boston.com 2015, Split country: Dunkin vs. Starbucks, Viewed 25 May 2016, https://www.boston.com/yourtown/specials/starbucks_vs_dunkin_donuts/ Brealey, R., Myers, S. and Allen, F 2011, Principles of corporate finance, New York: McGraw-Hill/Irwin. Brigs, A 2013, Financial reporting analysis, Mason, Ohio: South-Western. Davies, T. and Crawford, I 2012, Financial accounting, Harlow, England: Pearson. Gibson, C 2012, Financial statement analysis, Mason, Ohio: South-Western. Gordon, R 2011, Critical social marketing: definition, application and domain, Journal of Social Marketing, vol. 1, no.2, pp.82-99. Kerin, R A 2012, Marketing: The Core, McGraw-Hill Ryerson. Koichi, S 2014, Advertising Theory and Strategies, Souseisha Book Company: Japan Kotler, P 2012, Marketing Management, Pearson Education. Levine, S. S., Prietula, M. J 2013, Open Collaboration for Innovation: Principles and Performance, Organization Science, Harvard Press McShane, S.L, and Mary, G 2010, Organizational Behavior: Emerging Knowledge and Practice for the Real World. Boston: McGraw-Hill Irwin Starbucks 2016, Say yes to Summer adventure, viewed 26 May 2016, https://www.starbucks.in/